Marketing

We assess our clients’ approach to marketing and develop recommendations to leverage the information from CRM systems, as well as social media and external data sources to transition from a “push” to “pull” marketing approach. We also gather data from connected products to support product development and proactive marketing communications.

Our Marketing Services include:

  • Marketing Effectiveness Assessment

  • Marketing Technology Plan Development

  • Marketing Technology Architecture Development

  • Market Data Analysis

  • Closed-Loop IoT Data Analysis

 

The Business Value:

  • Enhanced Return-on-Marketing-Investment

  • Stronger customer engagement

  • Enhanced brand value

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